Dstv Kenya, the most expensive pay TV Company in Kenya and Sub-Saharan Africa is being replaced by the very cheap bEIN Sports Decoder. So it seems the monopoly the Dstv enjoys is slowly coming to an end especially for Premium football content. It’s no secret that Dstv is loosing customers to Startimes and Zuku for viewers who do not like football content. View it like this, a family man can have Zuku or Startimes TV installed at his house so that his wife and kids can watch movies and cartoons. The same guy usually watches the EPL in a club somewhere.
So where does this leave clever Kenyans who want to watch the EPL frJom the comfort of their houses? The answer is bEIN sports. Who or what is bEIN sports? bEIN sports is a company that has acquired the rights to broadcast premium football content in the Middle East and North Africa regions. They use the Eutelsat 7West satellite to beam their content and this same beam is easily receivable in Kenya, Ethiopia, and Uganda and with bigger dishes in Tanzania too. I won’t lie to you or beat around the bush, bEIN is live in Kenya and East Africa at large
But its not legal to have Bein Sports decoder and subscription card in Kenya. Only Dstv has the right to air the Premium football content from Europe, so if they get you they will confiscate your equipment and probably press charges against you. Why?
Dstv has a range of Supersport channels that has a huge following because it airs the main European football leagues. All the Supersport channels are all available in the Premium Package that costs around Ksh7000 per month. bEIN Sports has a sharp contrast of a price; it offers all football action for an amount averaging Ksh13, 000 per year. When I say everything I mean everything from the EPL, Bundesliga, Serie A, La Liga, Carling Cup, FA Cup and any other you might think of.
To prove to you the popularity of bEIN sports in Nairobi alone, look at the following Ad I pulled from the capital classifieds website . By the time I viewed this Ad, it had already been viewed 123 times. Here is the link how many more vies has it received by now? Tell me in the comments section please. Here is the link to the Ad. (The link has long been removed).
“Save over 100k this season on sports !!!!!! Get the entire 2014/2015 sports season ……. at the cheapest cost ever. All events LIVE with English commentary and in HD. On an HD FTA Beinsports decoder………….with a valid subscription card ”
This is definitely a bEIN sports decoder installer in Nairobi and its environs.
Let’s do the math
Dstv 7,000 X 12 Months is Ksh84, 000 per year
bEIN Ksh13, 000 per year
The difference is Ksh71, 000
Many pub owners are realizing this and are going for the cheaper decoder. In fact this is the best alternative to Dstv for a small pub, club or football hall.
Where to get it
You cannot get the bEIN sports decoder in any shop in Kenya. So where else do you get it? Guys in Nairobbery usually import the decoder directly from Dubai. After installation the activation is done with contacts in the UAE too.
But here lies the problem
Multichoice has the sole rights to offer football content in Sub-Saharan Africa and Southern Africa. bEIN Sports on the other hand, being a company from the Middle East, has the rights to offer football or should I say Soccer content to countries in the Middle east and North African Regions.
The language is another problem, all bEIN sports channels broadcast in Arabic apart from two English channels only, but that does not stop Kenyans from getting this decoder. I am not a football fan but I believe football does not have a language, its a universal language on its own.